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The Ultimate Guide to DOOH Creative Best Practices

How can you consistently create engaging DOOH ads?

This guide acts as a blueprint for creating noteworthy, engaging ads that resonate with your audience to make your brand stand out.

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  • How to pull together a campaign brief
  • The strengths of different DOOH formats and when to use them
  • A practical plan for creating digital experiences
  • Your checklist for getting started with DOOH

How to get started with DOOH

Your checklist and practical plan for creating engaging experiences

DOOH can be highly targeted to create personal digital experiences with your potential buyers as they go about their daily routine. Your DOOH campaign needs to conjure emotion and to inspire your audience to take the desired action.

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Plan Your Campaign

Streamline your buying process and manage all your DOOH campaigns on one single, state-of-the-art platform.

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Target Your Audience

Customize your criteria and leverage data-driven decisions for optimal targeting and higher ROI within set budgets.

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Execute with Ease

Upload dynamic artwork/creatives, and execute campaigns in just minutes with a few clicks.

Plan Your Campaign Snip
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Advice from the Experts

Contact The Neuron to help drive your DOOH. We will guide you through your DOOH campaigns to promote your brand.

One of the leading experts in Programmatic Digital out of Home today, The Neuron will guide you through the dos and don'ts to supercharge your campaigns.


Anne-Laure Greco
Marketing Manager


Anne-Laure Greco
Marketing Manager

“Our holiday launch campaign, showcasing our fine selection of Swiss chocolate was a success - we ran a programmatic tactical campaign during high-traffic hours, delivered right to our target audience on select screens around our stores thanks to The Neuron's Point of Interest (POI) and audience / traffic management tools. As a result, we managed to significantly increase our exposure in comparison to the same period last year for Laderach, ensuring maximum visibility across the board.”

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Get the Guide for expert insights on DOOH creative best practices

Get the
Guide for expert insights on DOOH creative best practices